Using Meta Ads MCP with ChatGPT

This guide explains what the Meta Ads MCP is and shows how to enable it in ChatGPT using Developer Mode so you can ask questions about your Facebook & Instagram ads.

What is the Meta Ads MCP?

A quick overview

The Meta Ads MCP is a Model Context Protocol (MCP) server provided by Pipeboard. It lets AI assistants like ChatGPT securely access your Meta Ads data through official Meta APIs using OAuth. With it, you can ask natural questions such as “Which campaigns underperformed last week?” or “Show my top creatives and their CTR” and get answers directly in ChatGPT.

- Works with ChatGPT Developer Mode via Apps
- Uses secure OAuth login; you can revoke access anytime
- URL for the server: https://mcp.pipeboard.co/meta-ads-mcp

Prerequisites

What you need before you start

🔑An active ChatGPT account (Pro, Plus, Business, Enterprise, or Education)
📣A Pipeboard account with Facebook connected for real data

Step 1: Enable Developer Mode in Settings

Go to Settings → Apps → Advanced settings → Developer mode

Open ChatGPT Settings (click your profile icon)
Navigate to Apps
Click Advanced settings
Enable Developer mode

Step 2: Create a New App

Click "Create app" next to Advanced settings in the Apps section

After enabling Developer mode, you'll see a "Create app" button. Click it to add the Meta Ads MCP server.

Step 3: Configure the App

Fill in the app details exactly as below

Name: Meta Ads MCP
MCP Server URL:https://mcp.pipeboard.co/meta-ads-mcp
Authentication: select OAuth
Enable the toggle "I trust this application"

Note: Your created app will appear under "Drafts" in the Apps settings.

Step 4: Use the App in a Conversation

Start a new chat, enable Developer mode from the Plus menu, and select Meta Ads MCP

Start a new ChatGPT conversation
Choose Developer mode from the Plus menu
Select Meta Ads MCP from your apps

💡 Tips for Better Results

How to get the best responses from ChatGPT with Meta Ads MCP

Be explicit about the tool:

"Use the Meta Ads MCP's get_campaigns tool to show me my active campaigns"

Disallow alternatives:

"Do not use built-in browsing or other tools; only use Meta Ads MCP."

Specify sequencing when needed:

"First call get_ad_accounts to find my accounts. Then call get_campaigns with the account ID."

Troubleshooting: If Meta Ads MCP doesn't work

Start a new conversation and re-enable Developer Mode

Start a new ChatGPT conversation (click "+" at the top).
Choose Developer mode from the Plus menu.
Select Meta Ads MCP from your apps.
Check that the app appears under "Drafts" in Settings → Apps.

Start asking questions

Examples you can try

Try: "Show me my top performing ad campaigns"

Or: "What's my total ad spend this month?"

Or: "Which creatives have the best engagement?"

Need Help?

We can help you get set up quickly

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